Attention UCaaS Reseller: What's your Teams Strategy?

Thu, Oct 26th, 2023 at 1:30 PM - 2:05 PM EDT
Registration Closed

Session Details

Teams has surpassed 300 million active users, and the most recent public statistics show that more than 15 million are telephony enabled. As the dominant collaboration platform, it is an easy choice for Microsoft-centric IT teams to choose Teams for their various IT needs. And as customers increasingly adopt Teams, cloud voice resellers are being asked to support them in ways that may threaten to undercut their UCaaS business.

No cloud reseller can take on Teams directly and win, so they must instead co-exist, and somehow make the best of the situation. Fortunately, the telephony piece is anything but simple, and PSTN connectivity isn’t native to Microsoft. Providing an apples-to-apples experience going from desk phones and PBXs to Teams-based calling can be quite challenging. This is what creates opportunities for UCaaS resellers.

This session will explore the strategies that are available to UCaaS resellers to co-exist and win business in the Microsoft ecosystem.

Eric Hernaez is CEO of TeamMate Technology, creator of Teams telephony and SMS integration solutions that empower UCaaS providers with customized and branded Teams Applications that integrate call control, end user portals, PBX notifications, and PBX soft keys directly into Teams. Previously Eric was founder & president of SkySwitch, a leading provider of channel-only white label UCaaS to MSPs (sold to BCM One in 2020). His experience in the cloud communications space dates to 1999, when he started telic.net, one of the first service providers to offer SIP Infrastructure-as-a-Service.